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The Merchant Category Code (MCC) 3432 is specifically designated for **Reserve Rent-A-Car** services. This code is used to identify businesses that operate in the rental car industry, providing customers with vehicles for short-term use. The MCC 3432 is applicable to various types of rental car services, including daily rentals, long-term leases, and other related activities. It is an essential classification for payment processing and transaction categorization in the automotive rental sector, ensuring accurate and efficient financial management for both merchants and financial institutions.