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The Merchant Category Code (MCC) 5655 is specifically designated for **Sports Apparel and Riding Apparel Stores**. This code is used to identify businesses that specialize in the sale of clothing and gear related to sports and riding activities, such as athletic wear, equestrian attire, and accessories. Retailers categorized under MCC 5655 cater to a wide range of customers, from casual enthusiasts to professional athletes, providing them with the necessary apparel and equipment to enhance their performance and comfort. By using this MCC, payment processors and financial institutions can accurately classify and manage transactions related to these types of businesses, ensuring seamless payment processing and compliance with industry standards.